Memory Lane
lllustration, identity, packaging, environmental, motion
Memory Lane is a conceptual restaurant that serves the customers’ favorite dishes from their younger years.
Using illustrations and a combination of serif and script typefaces, the identity plays on nostalgia, humor, and variety. Keeping a greyscale scheme was vital in order to emphasize the inclusivity and unlimited range of the restaurant’s offerings.
In this project, I included promotional, packaging, environmental, and merchandise designs.
Using illustrations and a combination of serif and script typefaces, the identity plays on nostalgia, humor, and variety. Keeping a greyscale scheme was vital in order to emphasize the inclusivity and unlimited range of the restaurant’s offerings.
In this project, I included promotional, packaging, environmental, and merchandise designs.